Samsara Q2 2025 Earnings Analysis
Dive into $IOT Samsara’s Q2 2025 earnings with review of financial performance, key metrics, operating expenses, dilution, customer growth, future outlook
Financial Results:
↗️$391.5M rev (+30.4% YoY, +6.7% QoQ) beat est by 5.2%
↗️GM* (78.1%, +1.2 PPs YoY)
↗️Operating Margin* (15.2%, +9.4 PPs YoY)
↗️FCF Margin (11.3%, +6.9 PPs YoY)
↗️Net Margin (-4.3%, +7.8 PPs YoY)
↗️EPS* $0.12 beat est by 71.4%🟢
*non-GAAP
Key Metrics
➡️NRR $10K+ ARR 115% (115% LQ)
➡️ARR $1.64B (+29.8% YoY, +105 net new ARR)🟡
➡️Billings $426M (+27.2% YoY)🟡
Customers
➡️2,771 $100k+ customers (+30.7% YoY, +133)
Operating expenses
↘️S&M*/Revenue 38.0% (-4.9 PPs YoY)
↘️R&D*/Revenue 13.9% (-2.5 PPs YoY)
↗️G&A*/Revenue 11.7% (+0.0 PPs YoY)
Quarterly Performance Highlights
↗️Net New ARR $105M (+18.6% YoY)
↘️CAC* Payback Period 21.7 Months (-3.6 YoY)🟢
↘️R&D* Index (RDI) 1.84 (-0.13 YoY)🟡
Dilution
↘️SBC/rev 22%, -0.9 PPs QoQ
↘️Basic shares up 3.2% YoY, -0.3 PPs QoQ
↘️Diluted shares up 1.6% YoY, -0.0 PPs QoQ
Guidance
↗️Q3'25 $398.0 - $400.0M guide (+23.9% YoY) beat est by 1.0%
↗️$1,574.0 - $1,578.0M FY guide (+26.2% YoY) raised by 1.5% beat est by 1.5%
Key points from Samsara’s Second Quarter 2025 Earnings Call:
Financial Performance
Samsara closed Q2 FY26 with ending ARR of $1.64B, up 30% y/y, and added $105M in net new ARR, growing 19% y/y with sequential acceleration. Revenue reached $391M, up 30% y/y or 31% cc, benefiting from early bookings as larger Q1-slipped deals closed in Q2. Profitability expanded with non-GAAP gross margin at 78%, operating margin at 15% (+9 pts y/y), and free cash flow margin at 11% (+7 pts y/y). The company has remained above the Rule of 40 for four consecutive quarters. Q3 guidance calls for revenue of $398–$400M (+24% y/y; 23–24% cc), operating margin of 15%, and EPS of $0.11–$0.12. Full-year FY26 guidance targets revenue of $1.574–$1.578B (+26% y/y), operating margin of 15%, and EPS of $0.45–$0.47.
Dominic Phillips, Chief Financial Officer
“We are building a track record of consistent execution at scale. Even with variability in individual deals, we are confident in sustaining long-term shareholder value creation.”
Fleet Management
Fleet remains a core entry point, with telematics and video-based safety leading most initial sales. New features include commercial navigation for large vehicles, route planning to reduce miles and vehicle counts, and AI Multicam for 360° visibility. Samsara launched a pre-delivery installation program with OEMs to ship vehicles equipped with Samsara hardware, reducing deployment friction for large fleets replacing dozens of vehicles weekly.
Sanjit Biswas, Chief Executive Officer and Cofounder
“The scale of our customers’ fleets means that efficiency at deployment is as critical as efficiency in operation. Our OEM partnerships make both possible.”
Asset Tags
Asset Tags shifted into meaningful contribution by solving untracked equipment challenges. In Q2, Samsara signed its largest deal with Bonnie Plants, deploying 15,000 tags to reduce theft, prevent asset loss, and improve worker efficiency. Tags also drove adoption of core telematics and safety, proving their value as a wedge into multi-product expansions.
Dominic Phillips, Chief Financial Officer
“Asset tags are proving to be a gateway for broader digital transformation. Once customers see what they can save on tools, they start looking at the rest of their operations with a new lens.”
Safety & Telematics
Safety remains critical amid rising insurance costs and accidents. Samsara advanced its stack with AI Multicam and navigation features to avoid hazards like hazmat routes and bridge strikes. Maxim Crane reported $13M savings and cut harsh driving by 94% and speeding by 87%. Mohawk Industries reduced miles by 4.2M, saving $7.75M, rightsized its fleet for an additional $500K, and cut speeding by 54%.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Safety is not just a compliance requirement, it’s a driver of financial performance. When our customers cut accidents, they also cut costs.”
Workflows & Training
Connected Workflows and Training gained traction, with nine of the top ten new logos adopting two or more products and eight adopting three or more. The redesigned driver app introduced streaks and short videos to improve training and compliance. AI-enhanced DVIRs increased accuracy, while Samsara now processes 300M digitized workflows annually, linking data to safety and maintenance outcomes.
Sanjit Biswas, Chief Executive Officer and Cofounder
“The frontline workforce is under pressure from turnover and labor shortages. Digital tools that make jobs safer and easier have a direct impact on retention.”
Preventative Maintenance
Asset Maintenance supports proactive upkeep, extending fleet lifespans as customers adjust to tariffs and higher rates. Maxim Crane demonstrated eight-figure savings by shifting from reactive to proactive programs. Preventative maintenance is becoming a durable attach in asset-heavy industries such as construction and manufacturing.
Sanjit Biswas, Chief Executive Officer and Cofounder
“When customers can defer capital expenditures without sacrificing reliability, that’s an immediate boost to their bottom line. Maintenance has become a strategic lever, not just a cost center.”
Embedded AI
The platform processes 20T data points annually, 90B miles, and 300M workflows, creating a proprietary dataset. Embedded AI powers features like real-time Weather Intelligence, AI-enhanced inspections, and in-cab coaching. AI accelerates product improvements and enables new offerings, with scale and quality of data providing a defensible advantage.
Dominic Phillips, Chief Financial Officer
“AI is no longer optional in our product suite—it is core to how our customers operate. Every workflow becomes smarter with data at this scale.”
Product Innovation
At Beyond, Samsara announced new products including Asset Maintenance, Commercial Navigation, Route Planning, AI Multicam, and Worker Safety. Broad releases such as the driver app redesign, AI-enhanced DVIRs, and Weather Intelligence are live. Products launched in the past year contributed 8% of net new ACV in Q2, reflecting stronger attach and clear ROI narratives.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Innovation has become a rhythm for us. Every launch compounds the value of the platform and expands the ROI for our customers.”
Net Retention
Dollar-based net retention for core customers was about 115%. All top-10 expansions included two or more products, half included three or more. Fifteen of the top 25 ARR customers expanded in Q2, sustaining momentum at scale.
Dominic Phillips, Chief Financial Officer
“Retention is no longer just about renewals, it’s about continuous expansion. Customers don’t stand still when they see rapid payback.”
Customers
The $100K+ ARR cohort reached $1B ARR (+35% y/y), now 59% of total ARR. The $1M+ ARR cohort surpassed 20% of ARR (~$350M) with a record 17 new $1M+ customers. Samsara added 1,000+ net new core customers for the fourth time in five quarters. Large enterprise wins included Alaska Airlines, SRM Concrete, a Fortune 1000 rental equipment leader, a top-five U.S. airline, one of the largest employee-owned contractors, and the U.K. unit of a leading global retailer adopting four products at land.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Winning the trust of the largest and most complex organizations validates our platform’s ability to scale. These are long-term partnerships with decades of opportunity.”
Customer Success
Success stories highlighted at Beyond included Maxim Crane’s $13M savings and safety improvements, Mohawk Industries’ $8.25M total savings from reduced miles and fleet optimization, and SRM Concrete’s gains in accident response, efficiency, and delivery reliability through a five-product deployment.
Sanjit Biswas, Chief Executive Officer and Cofounder
“When customers like Maxim Crane or Mohawk save millions, it shows the power of coupling operational safety with efficiency. This is why ROI stories are resonating in every industry.”
Public Sector
Wins included Nebraska DOT, the City of Nashville, and a Los Angeles transit agency. Public sector demand is supported by Samsara’s compliance, security, and workflow fit for municipalities seeking visible operating savings.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Municipal leaders are under pressure to do more with less. When they see how much efficiency translates into taxpayer savings, adoption accelerates.”
Partnerships
The ecosystem expanded to 350+ integrations, with large customers using six on average. New or expanded partners included Element, Rivian, Happy Robot, and Marsh. Integration quality was emphasized, with bidirectional data flows working out of the box. The OEM pre-installation program strengthened partner leverage by shipping vehicles Samsara-ready.
Sanjit Biswas, Chief Executive Officer and Cofounder
“True partnerships go beyond logos. Customers expect seamless workflows, and integrations that actually deliver value are what set us apart.”
International
International accounted for 15% of net new ACV, led by Europe, which hit its highest level in four quarters. Investments include regional sales capacity, security, and features such as bridge-strike prevention. With more commercial vehicles in Europe than in North America, the region is positioned as a durable growth vector.
Dominic Phillips, Chief Financial Officer
“Europe is a proving ground for our ability to localize innovation. Success here will inform how we scale globally.”
Leadership
Gary Steele joined the Board, bringing over 30 years of enterprise software and AI leadership to support multi-product adoption and ROI discipline.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Gary brings invaluable experience from building scaled enterprise businesses. His perspective strengthens our long-term product and go-to-market strategy.”
Macro and Challenges
Elongated cycles followed the April tariff announcements, but all delayed deals closed in Q2, with no further tariff impacts reported. Customers adapted by extending asset lifespans, optimizing utilization, and prioritizing maintenance. Broader challenges include safety risks, capex pressure from higher rates, and labor churn, which Samsara is addressing with automation, safety, and training products. Large deal cycles remain longer and less predictable, creating variability even as deal sizes rise.
Sanjit Biswas, Chief Executive Officer and Cofounder
“Customers are operating in a new normal of uncertainty. Our job is to give them tools that make resilience possible.”
Outlook
Management expects durable growth from its defensible dataset and accelerating AI-powered innovation. Strategic goals for H2 FY26 include sustaining 8%+ emerging-product ACV contribution, expanding the $1M+ ARR cohort beyond 20%, driving European momentum, scaling OEM pre-installs, and maintaining 15% operating margin while investing in R&D. With enterprise customers increasingly adopting three to five modules upfront and the data flywheel compounding, Samsara is positioned for multi-year growth driven by ROI in safety, efficiency, and asset utilization.
Dominic Phillips, Chief Financial Officer
“The durability of our growth stems from the essential nature of operations. We’re tied to budgets that don’t go away even in volatile markets.”
Sanjit Biswas, Chief Executive Officer and Cofounder
“Every year our data flywheel spins faster. That compounding effect is why we see decades of runway ahead.”
Thoughts on Samsara Earnings Report $IOT:
🟢Positive
Revenue $391.5M (+30% YoY, +6.7% QoQ) beat estimates by 5.2%; EPS* $0.12 beat by 71%
ARR $1.64B (+30% YoY) with net new ARR $105M (+19% YoY)
Non-GAAP gross margin 78.1% (+1.2 pts YoY), operating margin 15.2% (+9.4 pts YoY), FCF margin 11.3% (+6.9 pts YoY)
Net margin improved to -4.3% (+7.8 pts YoY)
CAC payback improved to 21.7 months (-3.6 YoY)
Large customers record addition 17 new $1M+ ARR
Products launched in past year contributed 8% of net new ACV
Q3 guidance $398–400M (+24% YoY), FY26 revenue guide raised to $1.574–1.578B (+26% YoY)
🟡 Neutral
Dollar-based net retention stable at 115%
Soft $100K+ customers 2,771 (+31% YoY, +133 QoQ)
Billings $426M (+27% YoY), below revenue growth
R&D index 1.84, down slightly (-0.13 YoY)
International mix steady at 15% of net new ACV, Europe at highest level in four quarters
🔴 Negative
SBC/revenue high at 22%, though down 0.9 pts QoQ
Dilution: basic shares up 3.2% YoY, diluted shares up 1.6% YoY
Large deal cycles remain longer and less predictable, creating quarterly variability
Net margin still negative at -4.3%, despite improvement
*non-GAAP
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Disclaimer: This earnings review is for informational purposes only and does not constitute financial, investment, or trading advice.











